Archive for category Publicity

Chile Collaboration: A Recipe for Success

Posted by emily in general, marketing, Publicity, Running Your Business on July 12, 2010

CaJohns from Columbus Partners to Promote the Pungent and Powerful Pepper by Cody Badaracca All alliteration aside, CaJohns Fiery Foods out of Columbus, Ohio has been doing some deal making in the world of hot food. The company is nationally recognized for its vast catalog of sauces, salsas, and rubs and has won multiple awards […]

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Publicizing Your Products

Posted by emily in marketing, Publicity on December 28, 2009

Getting good publicity can make a major difference in your attempts to reach potential consumers.

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The Hormel®/Gallup Poll Chili Survey Results

Posted by emily in marketing, Publicity on December 27, 2009

In order to determine American preferences for chili con carne, the Gallup Organization, sponsored by Hormel® Foods Corporation, conducted a survey. Here are the results.

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Celebrity Products–Are They for You?

Posted by emily in manufacturing, Publicity, Sales on December 27, 2009

Salsas and hot sauces are now marketed under the names of singers, comics and movie stars (sometimes one and the same) and sports stars.

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